Defining
Musical Success
Do
you view your music as an avenue to make a living? Or is it
more like a church calling, where you put in a lot of time
and effort without regard for any financial payoff?
These
are questions you may have asked yourself during your musical
endeavors. Every musician at some point comes to terms with
his or her potential to make money or simply to make a difference.
Your success depends on your talent, your motivation, your
discipline, and yes, a little bit of luck - ok, a lot of
luck!
But
how you define success will determine your level of satisfaction
with your music. When placed in dollar terms, success is
easily measured because it is quantifiable. But if you define
success in terms of the quality of your music, or in terms
of how your music touches the lives of others, this is more
difficult to determine. Of course, if your music is instrumental
in the conversion of one person to the church, you may consider
the payoff to be of more value than if you had sold a million
copies of the song.
While
most LDS musicians fall somewhere between the two extreme
views of "my music should be only for the purpose of
making money" and "I should shun the idea of making
money with my music", here are some points to consider
on each side of the issue.
Points
to consider about making your music available for free
Efforts to make money will take time away from focussing
on the quality and spiritual value of my music
Let's face it, trying to make money as a musician takes
time. As if perfecting your talent wasn't time-consuming
enough, now you've got the demo submissions, the performances,
the endless promotional techniques, trying to make contacts
in the music industry - and the list goes on. There's something
very liberating in the decision to expect no monetary benefit
from your music. Now you're free to focus on the quality
of your music and touching the lives of others with the
message your music conveys.
Musical
talents are like church callings
The scriptures teach us that spiritual gifts come from our
Father in Heaven, and our musical talents can certainly
be considered among those gifts. Many patriarchal blessings
make reference to these gifts and specifically state that
we should use them to bless the lives of others. We never
expect a monetary benefit from our church callings, because
we consider our work in this capacity as a service. If we
view our music in the same way, we avoid the expectation
of compensation and free ourselves to anticipate only the
spiritual benefits of our talents.
Trying
to sell music will limit the size of the listening audience
There's no question that more people will listen to your
music if they can get it for free. Couple this with the
accessibility the internet provides, and the potential listening
audience seems limitless. If the underlying goal is to get
your music heard by as many people as possible, then free
distribution makes good sense.
Points
to consider about pursuing monetary benefits from your music
It costs money to make good music
Making a good sound recording not only requires a lot of
time and talent, it costs money. If musicians are able to
make money from that music, this allows more music to be
made. We ought to be able to expect to cover the costs of
making a CD, and even make some additional money to compensate
for the time and work involved.
Musical
talents are like a profession
In our market-oriented society, people do work and they
get paid for it. Musical works are no different. Even the
spiritual component should not dissuade musicians from receiving
compensation for their songs. Many examples exist of church-oriented
material which is bought and sold. These commercial transactions
do not diminish the spiritual value of the material itself.
People
expect to pay for music
Most people view music as intellectual property. They see
value in it, recognize the efforts and talents behind its
creation, and they expect to pay for it. Giving away good
music for free trivializes the value of the work and suggests
that musicians should not be compensated for their efforts.
Intellectual property rights have been challenged in recent
years from the likes of Napster and its clones. We should
work to preserve these rights and the just compensation
of musicians for their hard work.
LDS
Music World asked Julie de Azevedo: How do you define musical
success?
Everyone has to find his or her own definition of musical
success, and I think my definition keeps evolving. My overall
goal is simply to find joy in music. I want to enjoy every
step of the process of writing, recording, and performing
my own songs, and inspire and move the listener. It is so
amazing to me that people care to listen to these little
songs that take shape in my heart and mind.
Success
to me, at this point in my life specifically, is having
enough people care to listen that I get to continue doing
what I love on a professional level. Success is also being
able to have a "real life" too, to have meaningful family
relationships. Another element of success to me is being
able to work with great people who share a similar spiritual
perspective about life.